Marketing Update
Our tourism marketing campaign continues to highlight the region’s tourism offerings to a wider audience across print media, online media, television, and radio.
Tourism Awareness Campaign
This quarter’s theme, ‘Now’s the Time’ has encouraged visitors to act quickly on the many great tourism deals, outdoor experiences, and unique attractions to visit the KZN South Coast. We have continued to share messaging around the Blue Flag beaches, subtropical climate, and outdoor adventures including authentic cultural excursions, and hinterland offerings. Our tourism destination video continues to be shared on various platforms, showcasing the many incredible attractions. Check out the video here.
Buy Local Campaign
The Buy Local campaign continues to attract new members and gain more support, particularly in the run-up to the festive season. Forming part of the Department of Trade, Industry and Competition’s (the dtic) Buy Back SA initiative, the Buy Local campaign has several member benefits, including:
- Exposure across all SCTIE marketing channels.
- Business support and networking opportunities.
- Valuable member credibility.
- Up-to-date information sharing.
- Free Buy Local membership until 30 June 2025.
Sign up now to become a Buy Local member free of charge by visiting the Buy Local tag at www.investkznsouthcoast.co.za or clicking HERE for a membership form.