Marketing Update
Marketing Update Marketing efforts on the KZN South Coast continue to resonate with travellers, with our key tourism assets highlighted domestically and to international audiences. Marketing Campaign Update The annual campaign message ‘Uncover Adventure’ is a way to showcase our unique hinterland, rural tourism, extreme adventure, and heritage tourism offerings. This quarter, the theme has […]
Marketing Update
Marketing Update With the summer season approaching, our marketing drive has been focused on the KZN South Coast’s outdoor options, highlighting our Blue Flag Beach status and numerous world-class beaches. Outdoor adventure, affordability, and unique experiences are all major drawcards. Marketing Campaign Update The messaging of our annual SCTIE campaign ‘Uncover Adventure’ has flowed through […]
Marketing Update
Marketing Update This quarter, we have continued to promote the KZN South Coast as a premier beach destination, highlighting the fact that we retain the highest number of Blue Flag Beaches in the province, with abundant outdoor adventure experiences on land and in the water. The Sardine Run was a major drawcard for our winter […]
Marketing Update
Marketing Update This quarter, we are promoting the KZN South Coast’s brand as an untapped beach, adventure, and heritage destination with unlimited potential to be uncovered. Through in-person trade shows, digital marketing, advertising, dedicated press releases, and media engagements we’ve kept the KZN South Coast in the positive media spotlight. Marketing Campaigns 1. #buylocal Campaign […]
Marketing Update
Marketing Update Marketing Campaigns 1. #buylocal Campaign Last month, we launched the #buylocal campaign which celebrates and supports the entrepreneurial spirit of the KZN South Coast. This initiative, which forms part of the Department of Trade, Industry and Competition’s Buy Back SA initiative, encourages the support of our local businesses to grow existing investments and […]